1. How does ActionLab connect stories with action?

Every ActionLab campaign is connected to a film, book, television show, museum exhibition or artwork that has a social justice message. It's a tool created for storytellers so they can easily lead their audiences to take action. ActionLab can be quickly customized to activate audiences about any issue, making engagement accessible to all storytellers without distracting them from what they do best.

2. Why don't you have any petitions or pledges on your site?

If you're like us, you're bored of petitions filling your inbox. While petitions do serve a role in activist communities, the internet doesn't need another petition-generator. Our platform is for doers, not clickers.

3. How many actions can I take at one time?

As many as you'd like. However, the actions we've curated are meant to take you time and effort, so fill your cart up with actions, but put quality over quantity.

4. How can I create my own campaign using ActionLab?

We're working on this functionality. In the meantime, if you have a good campaign idea, please contact an Action Engineer at Action@ActionLab.org.

5. Can you feature an action from my nonprofit on ActionLab?

We're happy to consider it! Send complete information to an Action Engineer at Action@ActionLab.org.

6. Will every ActionLab campaign be connected to a film?

No, but every campaign will be connected to an inspirational story.

7. How are you protecting my privacy?

We don’t sell, share or publicize your private information.

8. I don't live in the US, can I still use ActionLab?


9. What is the Global Media Center for Social Impact?

ActionLab is a program of the Global Media Center (GMI), which is housed within UCLA’s Fielding School of Public Health. The mission of GMI is to unleash the power of entertainment media to improve the health and well being of people worldwide.

10. Who vets the actions featured on ActionLab?

We are grateful to out vetters. The actions are all carefully reviewed by issue-area experts. We thank the following reviewers for helping us out so far:

  • Share our Strength
  • Resnick Program for Food Law and Policy at the UCLA School of Law
  • USC Annenberg School for Communication and Journalism
  • UCLA Live Well
  • California Center for Public Health Advocacy 
  • UConn Rudd Center for Food Policy & Obesity
  • UC Berkeley Cooperative Extension
  • Center for Science in the Public Interest

11. What personal information do we collect from the people that visit our blog, website or app?

When ordering or registering on our site, as appropriate, you may be asked to enter your name, email address, password or other details to help you with your experience.

12. When do we collect information?

We collect information from you when you register on our site or enter information on our site.

13. How do we use your information?

We may use the information we collect from you when you register, sign up for our newsletter, respond to a survey or marketing communication, surf the website, or use certain other site features in the following ways:

  • To personalize user's experience and to allow us to deliver the type of content and product offerings in which you are most interested.

  • To send periodic emails regarding your order or other products and services.

  • Share email addresses with the Skirball Cultural Center.